Barry Sanel's Packaging Blog: July 2009

Friday, July 10, 2009

Big News!! I'm the Cover Feature in Flexo Magazine!

This month I am extremely proud to announce that Flexo magazine not only published my article called: Press Approvals from the CPC Perspective they even put me on the cover of the July Issue. Flexo magazine is the Flexographic Technology Source and the official journal of the Flexographic Technical Association. They have been covering my career for a few years now since they did an article in Feb 2007 about me when I was still with Cadbury Schweppes Americas Beverages. Please let me know what you think of my article!

What Neil Volkmar says

"Barry has that rare talent to be able to bridge the all to often separate worlds of marketing, operations and finance to deliver our innovative products within an extremely aggressive timeframe. Under these demanding conditions, he has been able to use the relationships he has built with the vendors to drive them to deliver results beyond expectations. In summary, Barry has been a key person in getting some of our most important products to market."

-Neil Volkmar, VP Operations Strategy, Cadbury Schweppes Americas Beverages

What Sean Gleason says

What Mike Weinstein says

“I have known Barry since early 2000 when he started working for SBG as a Packaging Manager. Because packaging was such a critical driver in our business, I had the opportunity to work closely with Barry and I give him the highest marks as a packaging professional. He led the development of many innovative packages including our tri-label Zotics bottle; RealEnergy, the industries first aluminum bottle and M2K, Mistic’s flagship package. He led the re-design of the entire Stewart’s line, a design change that was so impactful it is credited for the resurgence of the brand.”

-Mike Weinstein, CEO, Snapple Beverage Group

What Michael Sands says

"Barry views packaging from several perspectives including process, budgetary, timing, appetite appeal and also from a positioning and brand perspective. On a redesign of the Mistic carbonated line, Barry’s direction gave the platform a fresh look it hadn’t had in years and received positive feedback from the sales group and consumers. He often takes the initiative to get things started and works with the other departments to keep projects rolling. He is a straight shooter who brings value to the brands that he works on.”

-Michael Sands, CMO Snapple Beverage Group

Barry Sanel's Packaging Blog

Friday, July 10, 2009

Big News!! I'm the Cover Feature in Flexo Magazine!

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What Neil Volkmar says

What Sean Gleason says

What Mike Weinstein says

What Michael Sands says

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